Title:Marketing plans: how to prepare them how to use them
Author:McDonald Malcolm
Edition:4th ed
Place & Publisher:New Delhi, Viva Books Private Limited
Date of Publication:2000
Pages:xviii588p
Subject Descriptors:marketing plans; marketing process; communication; pricing; customer service plan; marketing information
Language:English
Class no:658.8
Catalogue Agency:MICA
Sr. No. | Holding College | Accession Number | Class Number |
---|---|---|---|
1 | MICA | 3055 |
Tag | Ind | Sub-Field | Value |
---|---|---|---|
000 | _ | 00000cam a2200000ua 4500 | |
001 | _ | 2611 | |
003 | __ | IN-AhILN | |
007 | __ | t | |
008 | __ | 000621t2000||||||||||| 00 ||eng c | |
020 | __ | a | 81-7649-094-6 |
040 | __ | a | Ahmedabad |
041 | 0_ | a | eng |
084 | __ | a | 658.8 |
084 | __ | b | MCD |
100 | 0_ | a | McDonald Malcolm |
245 | 10 | a | Marketing plans: how to prepare them how to use them |
245 | __ | c | by Malcolm McDonald |
245 | __ | h | Textual |
250 | __ | a | 4th ed |
260 | __ | a | New Delhi |
260 | __ | b | Viva Books Private Limited |
260 | __ | c | 2000 |
300 | __ | a | xviii588p |
300 | __ | b | ind |
300 | __ | c | 24 cm x 18 cm |
362 | 1_ | a | 2000 |
365 | __ | a | Rs. 355.50 |
365 | __ | e | Paper Back |
504 | __ | a | Crossword |
653 | 0_ | a | marketing plans |
653 | 0_ | a | marketing process |
653 | 0_ | a | communication |
653 | 0_ | a | pricing |
653 | 0_ | a | customer service plan |
653 | 0_ | a | marketing information |