Title : Competitive excellence: critical success factors
ISBN : 81-259-0793-9
Author : Jain Arun Kumar
Publisher & Place : New Delhi, Vikas Publishing House Pvt. Ltd, 2000
Physical Medium : Textual
Physical Description : xvi314p
Subject : competitive excellence framework; policy reforms; Indian film industry; customer delight LandT; credibility building; brand equty; watrch industry; HLL; market; government role; entrepreneurship; promotion creativity; value focus strategy; Ranbaxy; case studies; global networking
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